We have been providing managed value added services (VAS) for mobile operators in the Middle East and Africa since 2001. Mobile value added services (mVAS) have progressed a long way since simple ringtone offerings. There is an increasing appetite for a wide range of on-demand information and entertainment services among mobile subscribers.
Infotainment value added services, ranging from daily jokes, to health tips, football goal alerts and money transfers are now a major revenue stream for mobile operators.
The most experienced managed value added services provider in the Middle East, we have a track record of developing mobile content solutions that significantly increase average revenue per user (ARPU) for mobile operators.
Building a fully structured set of mobile value added services is essential for mobile operators looking to attract and retain mobile subscribers, and raise ARPU. We have proven experience in identifying opportunities for new mobile value added services to broaden a mobile operator’s VAS portfolio.
We successfully create and implement managed VAS solutions to maximize a mobile operator's revenue.
Continuous research of the subscriber base keeps our solutions at the cutting edge of the mobile market in the Middle East and Africa. Mobile analytics are the cornerstone of our work. This is crucial in such a fast moving industry and allows for the continuous evolution of our mobile content and infotainment solutions.
Our managed value added services can be integrated with legacy IT systems and are capable of operating on a wide range of mobile devices including basic feature phones, as well as GSM, 3G, 4G LTE or WiMAX, networks.
A managed services provider, our dedicated technical teams are also comfortable managing mobile technology from a wide range of vendors, on a variety of technology platforms. These teams operate as part of the mobile operator's in-house team, ensuring our mVAS are technically robust, increase ARPU and deliver against business objectives.